Copywriter • MacLaren MRM, 2011-2013

Primarily working on RBC Royal Bank, with additional projects for Lotto 6/49, Lotto MAX, General Motors, Mark’s Work Wearhouse, MasterCard, Wendy’s, Cadbury, Nestlé, Hewlett Packard, and Bayer. Responsible for solving business problems with big ideas, working in dozens of different mediums including video, online banners, print and newspaper ads, billboards, posters, websites, emails, Facebook ads, page posts, sponsored Tweets, articles, contests, in-store marketing materials and more.

Publications Coordinator • APPLAUSE Magazine, Arts Council of Sault Ste. Marie and District, 2010

Created and published “APPLAUSE Magazine” – an annual calendar of creative arts events in the community. Responsibilities included creative work (layouts, ad creation, content creation, and cover designs) as well as administration (recruiting advertisers and sponsors, researching printing options and costs, and organizing billing and distribution). Additionally, helped with promotion and execution of the Art’s Council’s summer fundraisers, including Art in the Park, Art in the Parking Lot, and the Big Ticket Bonanza draw.

“Office Research Assistant” • Sault Symphony Association, 2008, 2009, 2010

A “jack-of-all-trades” job. Included planning and executing the Symphony’s biggest annual fundraiser (Musicfest: Beer, Bratwurst and Beethoven). Also involved creating presentations, contacting prospective sponsors, designing official documents and promotional materials, assisting with concert planning and fundraising, assisting in grant writing and editing, and coming up with creative approaches to marketing and branding problems.

Design Coordinator (Volunteer) • Theatre Western, 2008-2010

Was responsible for all promotional materials including photography, poster and program design, and press coverage. Additionally wrote and distributed a regular newsletter, planned and executed promotional strategies, and maintained the club website.


Post-Graduate Certificate • Advertising Copywriting
Humber College, 2011
• Completed with Distinction

Bachelor of Arts • Media, Information and Technoculture
University of Western Ontario, 2010
• Dean’s Honor Roll

Certificate • Creative Writing
University of Western Ontario, 2010
• Completed with Distinction

International Baccalaureate Diploma
Korah Collegiate and Vocational School, 2007
• Advanced standing, with university credits in History and English
• Bilingual Certificate in French – 2006

Skills and Training:

• Microsoft Office Suite (Word, Excel, Powerpoint) – Mac and PC
• Adobe CS6 (InDesign, Illustrator, Photoshop) – Mac and PC
• Fluent in Danish (Rotary Youth Exchange – Denmark, 2004-2005)
• G-level Drivers License
• CPR and First Aid Training
• Smart Serve Certified

Hobbies and Interests:

Performing arts, international travel, foreign languages, philanthropy, photography, cooking fresh local food, crafting and design.